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We're a Brooklyn based product & graphic design studio. Nice to meet you.

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HILINE COFfEE

Brand development, Creative direction + Web design
Art direction by Linsey Laidlaw, Styling by Randi Brookman Harris, Photography by Stephen Johnson

Named after New York City's elevated High Line Park, HiLine Coffee espouses the city's spirit in its brand and product line. Blends are named after different NYC neighborhoods, so we created personas for each and brought them to life in a photography shoot for the website.

There's the Broadway darling, the Brooklyn mama, the Wall Street executive, and the Soho sophisticate; touches of the flavors exist throughout each image, like a walnut tabletop (and walnut necklace!), mints, candy, and fruit.

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